Human Capital Alliance

Global Perspective Thai Experience


Over the past decade, Human Capital Alliance has carefully cultivated a vast network of top-level business and government relationships in Thailand. Through these relationships, we have developed a real understanding of the forces shaping business in Thailand.

Insights present some of the ideas and analyses published by our consultants. Human Capital Alliance is pleased to share what we have learned and internalized in our years of executive search and senior advisory services in Thailand.

We hope that you will enjoy reading them and we welcome your comments.

Modern Marketing Strategies

CEO as ultimate brand manager

Sep 22, 2015 - Human Capital Alliance Managing Director Edwin Sim tells why CEOs may be a company’s best brand manager.

Routes to market

Modern Marketing Strategies

Successfully conquering Asia’s routes-to-market

Dec 9, 2014 - Human Capital Alliance senior advisor Somboon Prasitjutrakul explores key routes-to-market optimization strategies.

Modern Marketing Strategies

Holistic route-to-market strategies conquer consumer products’ markets

Oct 8, 2014 - Somboon Prasitjutrakul, Human Capital Alliance Senior Advisor looks at efficient route-to-market strategies.

Modern Marketing Strategies

The DTAC Story – part one

Jan 4, 2014 - Winning by throwing away the book